top of page
For Business Owners


Knowing When to Stop DIYing Your Social Media as a Business Owner
Managing your own social media accounts can feel rewarding at first. You control the message, save money, and stay close to your brand’s voice. But as your business grows, the demands of social media often outpace what you can handle alone. Knowing when to stop doing it yourself and bring in help can make a big difference in your business’s success. A busy workspace showing the challenges of managing social media alone Signs You’re Spending Too Much Time on Social Media One o
Lucia van der Schyff
6 days ago3 min read


The Impact of Social Media on Consumer Decision-Making Today
Social media has become a powerful force shaping how people make decisions about what to buy, where to go, and which services to trust. It is no longer just a platform for sharing photos or updates; it has evolved into a key source of information that influences consumer choices every day. Most people see what others post before making a decision, and this access to shared experiences and opinions helps them feel informed. This blog post explores why social media matters so m
Lucia van der Schyff
Mar 313 min read


Innovative Social Media Marketing for Small Businesses
Social media is no longer optional. It’s essential. But if you’re a growing business, you might feel overwhelmed. Where do you start? What works? How do you stand out? I get it. I’ve been there. And I want to share some fresh, practical ideas that can transform your social media presence. Ideas that don’t just fill your feed but build momentum and expand your reach. Why Social Media Marketing Matters for Small Businesses Social media is your gateway to customers. It’s where c
Lucia van der Schyff
Mar 163 min read


Measuring Social Media ROI Efficiently: ROI measurement strategies for Growing Businesses
Social media is a powerful tool. But if you don’t measure its return on investment (ROI), you’re flying blind. I’ve been there. You post, engage, and hope for the best. But hope isn’t a strategy. You need clear, actionable ways to track what works and what doesn’t. That’s what I want to share with you today. Let’s dive into roi measurement strategies that actually make a difference. Why ROI measurement strategies matter You might think social media is just about likes and sh
Lucia van der Schyff
Mar 113 min read
bottom of page
